:root {
  --paper: #f6f4ef;
  --surface: #fffdf9;
  --surface-2: #efece4;
  --ink: #201a13;
  --ink-soft: #473f34;
  --ink-faint: #6d6252;
  --line: #ded7ca;
  --line-strong: #cfc6b5;
  --accent: #b4530a;
  --accent-ink: #8a3f07; /* darker — used for body-size links (AA) */
  --accent-soft: #f4e6d4;
  --go: #2f6d4f;
  --focus: #b4530a;
  --shadow: 0 1px 2px rgba(32, 26, 19, 0.06), 0 8px 24px rgba(32, 26, 19, 0.07);
}
@media (prefers-color-scheme: dark) {
  :root {
    --paper: #15120e;
    --surface: #1e1a15;
    --surface-2: #262019;
    --ink: #f3ede2;
    --ink-soft: #d2c8b8;
    --ink-faint: #a2957f;
    --line: #342c22;
    --line-strong: #473c2d;
    --accent: #f0913f;
    --accent-ink: #f6ad63;
    --accent-soft: #38291a;
    --go: #7cc39a;
    --focus: #f0913f;
    --shadow: 0 1px 2px rgba(0, 0, 0, 0.45), 0 10px 30px rgba(0, 0, 0, 0.4);
  }
}
* {
  box-sizing: border-box;
}
html {
  scroll-behavior: smooth;
}
@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }
  * {
    animation: none !important;
    transition: none !important;
  }
}
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: "Newsreader", Georgia, serif;
  font-size: 18px;
  line-height: 1.62;
  -webkit-font-smoothing: antialiased;
}
.display,
h1,
h2,
h3,
nav,
.label,
.brand,
.btn {
  font-family: "Archivo", "Arial Narrow", Arial, sans-serif;
}
.mono {
  font-family: "IBM Plex Mono", ui-monospace, monospace;
}

/* focus + skip link — the proof is in the details */
a,
button {
  color: var(--accent-ink);
}
:focus-visible {
  outline: 3px solid var(--focus);
  outline-offset: 3px;
  border-radius: 3px;
}
.skip {
  position: absolute;
  left: 12px;
  top: -60px;
  z-index: 100;
  background: var(--ink);
  color: var(--paper);
  padding: 12px 18px;
  border-radius: 8px;
  font-family: "Archivo", sans-serif;
  font-weight: 700;
  text-decoration: none;
  transition: top 0.15s ease;
}
.skip:focus {
  top: 12px;
}

.wrap {
  max-width: 1020px;
  margin: 0 auto;
  padding: 0 24px;
}

/* nav */
header.site {
  position: sticky;
  top: 0;
  z-index: 50;
  background: var(--paper);
  border-bottom: 1px solid var(--line);
}
header.site .wrap {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  padding-top: 14px;
  padding-bottom: 14px;
}
.brand {
  font-weight: 800;
  font-size: 17px;
  letter-spacing: -0.01em;
  color: var(--ink);
  text-decoration: none;
}
.brand img {
  display: inline-block;
  width: 400px;
  /* height: 80px; */
  margin-right: 0px;
}
.brand span {
  color: var(--accent);
}
nav ul {
  list-style: none;
  display: flex;
  gap: 22px;
  margin: 0;
  padding: 0;
}
nav a {
  font-size: 14px;
  font-weight: 600;
  color: var(--ink-soft);
  text-decoration: none;
}
nav a:hover {
  color: var(--accent-ink);
  text-decoration: underline;
  text-underline-offset: 4px;
}

/* mobile nav toggle */
.nav-toggle {
  display: none;
}
.nav-toggle-btn {
  display: none;
  align-items: center;
  justify-content: center;
  width: 40px;
  height: 40px;
  border: 1px solid var(--line-strong);
  border-radius: 8px;
  cursor: pointer;
  list-style: none;
}
.nav-toggle-btn::-webkit-details-marker {
  display: none;
}
.nav-toggle-btn::marker {
  content: "";
}
.hamburger {
  position: relative;
  display: block;
  width: 18px;
  height: 2px;
  background: var(--ink);
  transition: background 0.15s ease;
}
.hamburger::before,
.hamburger::after {
  content: "";
  position: absolute;
  left: 0;
  width: 18px;
  height: 2px;
  background: var(--ink);
  transition: transform 0.15s ease, top 0.15s ease;
}
.hamburger::before {
  top: -6px;
}
.hamburger::after {
  top: 6px;
}
.nav-toggle[open] .hamburger {
  background: transparent;
}
.nav-toggle[open] .hamburger::before {
  top: 0;
  transform: rotate(45deg);
}
.nav-toggle[open] .hamburger::after {
  top: 0;
  transform: rotate(-45deg);
}
@media (max-width: 1020px) {
  .primary-desktop {
    display: none;
  }
  .nav-toggle {
    display: block;
    position: relative;
  }
  .nav-toggle-btn {
    display: inline-flex;
  }
  .nav-toggle[open] > .primary-mobile {
    position: absolute;
    top: 100%;
    right: 0;
    margin-top: 10px;
    background: var(--surface);
    border: 1px solid var(--line);
    border-radius: 12px;
    box-shadow: var(--shadow);
    padding: 10px;
    min-width: 200px;
    z-index: 60;
  }
  .nav-toggle[open] > .primary-mobile ul {
    flex-direction: column;
    gap: 2px;
  }
  .nav-toggle[open] > .primary-mobile a {
    display: block;
    padding: 10px 14px;
    border-radius: 8px;
  }
  .nav-toggle[open] > .primary-mobile a:hover {
    background: var(--accent-soft);
    text-decoration: none;
  }
}

main {
  display: block;
}
section {
  padding: 56px 0;
  border-bottom: 1px solid var(--line);
}
.eyebrow {
  font-family: "Archivo", sans-serif;
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--accent);
  margin: 0 0 14px;
}
h1 {
  font-size: clamp(36px, 6.5vw, 58px);
  font-weight: 800;
  line-height: 1.03;
  letter-spacing: -0.02em;
  margin: 0 0 20px;
  text-wrap: balance;
}
h2 {
  font-size: clamp(24px, 4vw, 30px);
  font-weight: 700;
  letter-spacing: -0.015em;
  margin: 0 0 16px;
  text-wrap: balance;
}
h3 {
  font-size: 19px;
  font-weight: 700;
  margin: 0;
  letter-spacing: -0.01em;
}
p {
  margin: 0 0 16px;
  /* max-width: 65ch; */
}
section p:last-child {
  margin-bottom: 0;
}
strong {
  font-weight: 600;
}
.lead {
  font-size: 21px;
  color: var(--ink-soft);
  max-width: 60ch;
}
.lead b {
  color: var(--ink);
  font-weight: 500;
}

/* hero */
#top {
  padding-top: 60px;
}
.hero-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 32px;
  align-items: center;
}
.hero-grid > * {
  min-width: 0;
}
.hero-photo {
  width: 100%;
  max-width: 220px;
  min-width: 0;
  height: auto;
  aspect-ratio: 896 / 1088;
  object-fit: cover;
  border-radius: 16px;
  border: 1px solid var(--line);
  box-shadow: var(--shadow);
  margin: 0 auto;
}
@media (min-width: 700px) {
  .hero-grid {
    grid-template-columns: minmax(200px, 280px) 1fr;
    gap: 48px;
  }
  .hero-photo {
    max-width: none;
    margin: 0;
  }
}
.cta-row {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  align-items: center;
  margin-top: 28px;
}
.btn {
  display: inline-block;
  font-weight: 700;
  font-size: 16px;
  text-decoration: none;
  padding: 14px 24px;
  border-radius: 10px;
  border: 2px solid var(--ink);
}
.btn-primary {
  background: var(--ink);
  color: var(--paper);
}
.btn-primary:hover {
  background: transparent;
  color: var(--ink);
}
.btn-ghost {
  background: transparent;
  color: var(--ink);
  border-color: var(--line-strong);
}
.btn-ghost:hover {
  border-color: var(--ink);
}
.microcopy {
  font-family: "IBM Plex Mono", monospace;
  font-size: 13px;
  color: var(--ink-faint);
  margin: 14px 0 0;
}

/* proof band */
.proof {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(150px, 1fr));
  gap: 1px;
  background: var(--line);
  border: 1px solid var(--line);
  border-radius: 12px;
  overflow: hidden;
  margin: 26px 0 0;
}
.proof div {
  background: var(--surface);
  padding: 18px 20px;
}
.proof .k {
  font-family: "Archivo", sans-serif;
  font-weight: 800;
  font-size: 22px;
  letter-spacing: -0.01em;
  line-height: 1.1;
  margin-bottom: 5px;
  color: var(--ink);
}
.proof .v {
  font-size: 13.5px;
  color: var(--ink-faint);
  font-family: "IBM Plex Mono", monospace;
}
.clients {
  margin-top: 18px;
  font-family: "IBM Plex Mono", monospace;
  font-size: 13.5px;
  color: var(--ink-soft);
  line-height: 2;
}
.clients b {
  color: var(--accent-ink);
  font-weight: 600;
}

/* services */
.pkgs {
  display: grid;
  gap: 14px;
  margin-top: 8px;
}
.pkg {
  background: var(--surface);
  border: 1px solid var(--line);
  border-radius: 12px;
  padding: 22px 24px;
  box-shadow: var(--shadow);
}
.pkg.feature {
  border: 2px solid var(--accent);
}
.pkg .top {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: 16px;
  flex-wrap: wrap;
}
.pkg .price {
  font-family: "Archivo", sans-serif;
  font-weight: 800;
  font-size: 22px;
  color: var(--accent-ink);
  white-space: nowrap;
}
.pkg .price small {
  font-family: "IBM Plex Mono", monospace;
  font-weight: 500;
  font-size: 12px;
  color: var(--ink-faint);
}
.pkg p {
  font-size: 16px;
  color: var(--ink-soft);
  margin: 10px 0 0;
  line-height: 1.5;
}
.pkg .badge {
  display: inline-block;
  font-family: "Archivo", sans-serif;
  font-size: 12.5px;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--go);
  border: 1px solid var(--go);
  border-radius: 20px;
  padding: 3px 11px;
  margin-bottom: 12px;
}

/* process */
ol.steps {
  counter-reset: s;
  list-style: none;
  padding: 0;
  margin: 8px 0 0;
  display: grid;
  gap: 18px;
}
@media (min-width: 640px) {
  ol.steps {
    grid-template-columns: 1fr 1fr;
  }
}
ol.steps li {
  counter-increment: s;
  position: relative;
  padding-left: 50px;
}
ol.steps li::before {
  content: counter(s);
  position: absolute;
  left: 0;
  top: -2px;
  font-family: "Archivo", sans-serif;
  font-weight: 800;
  font-size: 15px;
  color: var(--paper);
  background: var(--accent);
  width: 34px;
  height: 34px;
  border-radius: 9px;
  display: grid;
  place-items: center;
}
ol.steps li h3 {
  margin-bottom: 5px;
}
ol.steps li p {
  font-size: 15.5px;
  color: var(--ink-soft);
  margin: 0;
}

/* accessibility statement */
#accessibility .card {
  background: var(--accent-soft);
  border: 1px solid var(--line-strong);
  border-radius: 14px;
  padding: 26px 28px;
}
#accessibility .card p {
  color: var(--ink-soft);
}
#accessibility .card p b {
  color: var(--ink);
}

/* contact */
#contact {
  background: var(--ink);
  color: var(--paper);
  border-bottom: none;
}
#contact .eyebrow {
  color: var(--accent-soft);
}
#contact h2 {
  color: var(--paper);
}
#contact p {
  color: var(--paper);
}
#contact .btn-primary {
  background: var(--paper);
  border-color: var(--paper);
  color: var(--ink);
}
#contact .btn-primary:hover {
  background: transparent;
  color: var(--paper);
  border-color: var(--paper);
}
#contact .direct {
  font-family: "IBM Plex Mono", monospace;
  font-size: 15px;
  margin-top: 22px;
  color: var(--paper);
}
#contact .direct a {
  color: var(--accent-soft);
}

footer.site {
  padding: 26px 0 40px;
  font-family: "IBM Plex Mono", monospace;
  font-size: 12.5px;
  color: var(--ink-faint);
}
footer.site a {
  color: var(--ink-faint);
}